As soon as we began working with LIFELINE TNT Ministries on their brand book, we knew this was a challenge we could not pass on. We wanted to create a brand identity that would stand out and reveal the strength of LIFELINE TNT Global Ministries run by Prophetess Taryn N. Tarver. There is such a significant impact that they are making by transforming lives through Christ so we wanted to create a brand identity that would reflect this. They needed a brand that was simple but still bold. In order to choose fonts, colors, imagery, and message, we did a lot of brainstorming. Nevertheless, it was well worth it in the end.
Following the creative process of piecing everything together, creating different variations. Blue and gold were too hard to ignore, and they were both resilient colors. In addition to the hidden prophetic meaning behind the colors, they fit LIFELINE TNT Global Ministries like a glove. The colors created a feeling of strength, integrity, impact and transformation. These colors convey the message and purpose of what they are doing for God's people, and we were all on board. The imagery was the cheery top with lions, eagles, mountains, prayer, and the prophetess herself. It was a memorable project, and each piece was well thought out regarding its use for social media and future expansion.
LIFELINE TNT Graphics
As a result of delivering the brand book to their team, LIFELINE TNT Ministries looks substantially established and reputable. Their team is now creating the visuals for their website using the brand book as their guideline for creating content and other media for the Ministry.